
Talk
How an Agentic Customer Journey Can Lift Your Conversion Rate by 50%+
Most online stores still use AI as a support widget that answers FAQs. The brands that grow in 2027 run one AI agent across the whole customer journey: it helps shoppers search, answers questions on the product page, recommends the right item, handles support after the order and brings customers back on Instagram, WhatsApp or email. One brain, one memory of each customer, every channel.
In this talk I share what we learned from more than 2,500 ecommerce brands running Zipchat and over $150M in revenue generated through our agent in the past 12 months. I break the journey into its key moments (discovery, product page, checkout, post-purchase, re-engagement) and show where shoppers drop off at each one and how an agent recovers the sale. Shoppers who talk to the agent convert at 16.4% on average, and the top brands reach 38%.
You will leave with a practical map: which moments to automate first, what to measure, and how to move from a chatbot to an agent without a long tech project.
About
I have been in ecommerce since 2016. Today I am Co-founder and CMO of Zipchat, the AI agent for the entire customer journey that more than 2,500 online stores use to answer shoppers, recommend products and close sales around the clock. Before Zipchat I worked in dropshipping, with an even larger base of ecommerce stores. I run Zipchat's marketing and RevOps with a lean team built on AI and automation, so every day I see what turns store traffic into revenue: conversational commerce, AI agents and conversion. I am based in Dubai, and I want to share with merchants in the region what I have learned from thousands of stores.