
Nataliya Gryshyna
Founder, ZipZap Agency
United States
Talk
The Fatal Mistake Destroying 90% of E-Commerce Product Launches
Think a huge budget and great margins guarantee a successful Amazon launch. We thought so too—until we tested it in one of the most brutal niches: PC accessories. This 15-minute session breaks down a real case where perfect SEO, AI-optimized content, and deep pockets hit a wall of aggressive price dumping from factory competitors. We’ll show you why competing head-to-head on a standard product is a trap, and what it actually takes to survive the marketplace race to the bottom
Key Takeaways:
Why Deep Pockets Fail: The hard truth about why perfect marketing and a strong budget won't save a product that looks and acts just like everything else on the market.
The No-Comparison Strategy: How tweaking your product’s features and visuals slashes Amazon ad costs, outsmarts price wars, and protects your margins.
About
Founder of the marketing agency, with over 20 years of experience in managing marketing for major brands and more than 8 years of hands-on experience on Amazon