
Zeynep ERDEMİ
Chief Product & Business Development Officer, Marketsall LTD
Türkiye
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The New Financial Ecosystem: Crypto, FX & Digital Payments
The financial industry is no longer separated into banking, digital payments, investment platforms, or crypto — everything is becoming part of one connected digital ecosystem. In this session, I will share how crypto exchanges, FX trading platforms, and modern payment infrastructures are converging to reshape the future of finance.
Drawing from real-world experience building and scaling regulated fintech products, the talk will explore how millions of users interact with digital financial systems, how payment technologies power global trading ecosystems, and how companies balance growth, security, compliance, and customer experience in highly competitive environments.
Attendees will gain practical insights into how modern financial ecosystems are built, scaled, and transformed through crypto, FX, and digital payment technologies.
About
15+ years of experience in fintech, digital payments, crypto exchanges, FX trading, and multi-asset investment platforms. Currently serving as Chief Product & Business Development Officer at Marketsall LTD, leading product strategy, payment infrastructure, and business growth across FX, crypto, and financial ecosystems. Experienced in scaling regulated financial products, trading platforms, and payment solutions across global markets.